Post Show Report of
2013 Guangzhou International Optics Fair
2013 Guangzhou International Optics Fair came to a successful ending. The 3-day fair presented various highlights and economic fruits. Its success cannot be separated from the great support delivered by exhibitors and the great attention given by buyers. In order to understand the types and needs of exhibitors and buyers, as well as to enhance the service quality of the fair, we have conducted a data investigation on exhibitors and buyers. The results are as follows:
`Exhibiting Space: 11,000㎡
·Exhibitors: 150 enterprises
`Buyers: 15,000 chinese domestic buyers
I. Data of Exhibitors
The exhibitors of this fair mainly came from Guangdong, Zhejiang, Jiangsu, Jiangxi, Shanghai, Hong Kong, Taiwan and South Korea.
1. Purpose of Exhibitors
The main purposes of exhibitors are to explore market, to seek for business opportunities, and to show brand image. Therefore, many exhibitors have held preferential activities to different extents in the fair to realize the maximization of benefits brought by the fair.
The best-seller products of this fair are new-style glasses.
3. Exhibitors’ Satisfaction of On-Site Services
Through the investigation, it is showed that the satisfaction of on-site services reached 93.33%. Based on the feedback given by exhibitors, it is commonly held that its brand promotion and fair service concept reach the quality and standards of same-type large-scale exhibitions.
1.Percentages of Buyers types are as follows:
2. Products of Buyers Demand
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